Retake control of your hotel online distribution
Boost your online performance and profitability thanks to our e-commerce and revenue optimization engine:
24/7 audit across all online booking channels: official website, booking engine, listings on meta searches and OTAs
uncover revenue opportunities, supply risks, information inconsistencies, configuration errors etc.
provide tailored recommendations for each channel
Online Distribution Control
Direct bookings: boost conversion and organic visibility in search results and AI generated answers
Profitability: untap new revenue opportunities and reduction of distribution and acquisition costs
Price parity: Automated detection of rate leakages sources to protect ADR and avoid penalties
Brand image: IA brand narrative, reviews on third-party platforms, data consistency across channels
Vercors Proprietary Engine
Omnichannel analytics: website, booking engine, OTAs, metasearch, Google Business Profile, etc.
Continuous testing to identify errors, opportunities, inconsistencies, and latent risks.
Digital copilot: data and insights for developers, sales, marketing, e-commerce, and revenue management.
Continuous learning engine with 10+ integrations: technical SEO, commercial intelligence.
Commercial Support
Dedicated omnichannel account manager for performance reviews
On-demand video calls + always-on support (phone/email/WhatsApp)
Coordination with internal teams and external partners
Access to resources: shared digital logbook + performance dashboard
Eymeric Girard
Founder & Commercial Director, Vercors Hospitality
Background: (LinkedIn)
Current portfolio of 15 independent hotels (Sep 25) across Mexico, France, and Scotland
8 years at Booking.com as Regional Manager for Mexico (Northern and Pacific regions)
2 years at Atout France (France’s tourism development agency) as Head of Digital Marketing
Certifications:
AI & Prompting Specialization (2025, Google Career Certificates)
AI in Hospitality: Challenges and Business Opportunities (2025, World Tourism Organization)
Master of Science: Leisure & Tourism Management (2016, Rennes School of Business, France)
Bachelor of Business Administration: Hotelería y Turismo (2014, Tecnológico de Monterrey, Mexico)
Pricing Strategy and Distribution Channels & Hotel Revenue Management (2023, Cornell University, USA)
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